ONLY FOUR ONE SPOT LEFT!
The done-for-you support that’ll make 2026 the year you (and all of your subscribers) fall in love with your newsletter
Launch your must-read newsletter in just one week so you can easily and confidently show up in the inboxes of subscribers who can’t wait to hear from you.
Your newsletter can be a core piece of your marketing, but only if you start.
AND THEN KEEP GOING, WEEK AFTER WEEK.
If you wish you could finally join the “I have a kickass newsletter that I send every week and everybody loves it!” club…
(And, even better, the “My newsletter is legit driving sales!” club)
Your first job is creating a plan for all the little things you have to decide before launching — and then actually doing all of those little things.
Because before your newsletter can help you reach your goals, it needs an identity. It needs to be a Thing. It needs to become easy to keep up with — and maybe even something you look forward to writing.
You’ve been saying “I need to take newsletter-ing seriously” for way too long.
ARE WE RIGHT, OR ARE WE RIGHT?
You have hundreds of newsletters in your inbox that other people appear to be sending with ease…
But all you have is 297 days’ worth of name ideas, concepts, and topics strewn across 58 different notes in your Notes App and 3 different notebooks.
And we’re gonna go out on a limb and guess that it’s because YOU’RE OVERWHELMED!
Rightfully so, too, when starting your newsletter comes with what feels like a zillion tasks, like…
Naming your newsletter
Coming up with ideas for your newsletter
Creating graphics for your newsletter
Actually writing your newsletter
Hoping to see results from your newsletter…
Getting people to *actually* want to open your emails each week starts with having a newsletter that says, “I’m worth reading.”
And THAT starts with a stand-out name, memorable branding, and (really) good copy.
IF YOU WANT ALL OF THAT, YOU’RE GONNA WANT THIS…
A one-week, all-in-one newsletter launch support from a brand designer, a copywriter, and a naming expert who are teaming up to give you *everything* you need to launch a capital-b Branded newsletter in 2026.
And there are only 4 1 spot left!
DURING YOUR SSS WEEK, YOU’LL GET:
An “Omg this feels just like me” Newsletter Brand Kit
Saves your newsletter from being one that could be ANYBODY’S newsletter with a could-only-be-yours Brand Kit.
Stacy Aguilar will use your overarching branding to create a sub-brand that brings your newsletter into the fold while also helping it stand on its own.
Get a mini logo for your newsletter, a set of email banners ready to capture attention, and an easy-to-use, oozes-officiality visual layout that can work with any platform, designed for you in just one week.
A “Wow, I Need This In My Inbox” Opt-In Page
With an optimized Subscribe page, your newsletter becomes a list-builder of its own — helping you add more subscribers who simply want to hear from you each week (rather than *just* trade their email for a freebie).
Work with Caitie Cupples to craft your newsletter’s promise, build a format for your weekly emails, and uncover your special sauce as a newsletter writer…
Then sit back while Caitie writes you a Subscribe page that gets sign-ups from your perfect people, and Stacy designs it to perfectly match your branding.
An “I Think I Just Found My New Favorite Newsletter” Welcome Email
Because after people sign up for your newsletter, they need to be welcomed to your world!
Caitie will write you a conversational, sounds-just-like-you “hi, I’m so glad you’re here, this is the vibe” email that kicks off your new subscribers' journey with your newsletter.
One that sets the tone, positions you as the expert you are, and gets people excited to come back each week and read what you have to share.
A “12 Weeks Planned… Just Like That?!” Newsletter Content Plan
Having the newsletter all set up for you is great and all…
But after we hand off the goods and you’re ready to launch, you do have to keep sending emails.
So we’re not going to hand off those goods without making sure you have a plan! (Seriously, this is “we’ve thought of everything”-level support.)
Work with Caitie to plan out (at least!) a quarter’s worth of strategic content ideas for your newsletter to make showing up each week as easy as pumpkin pie. (Or better yet, pecan — let’s be real.)
A “I would have never come up with that on my own” Newsletter Name
If you’re starting a brand new newsletter, or want to do a total, from-the-ground-up makeover that includes a new name to anchor the direction you’re taking things…
Katie Pannell from 26andthensome is here with the good names to make it happen.
You can add on an exclusive Newsletter Naming Bundle and get her Name•O•Matic (the Custom GPT she affectionately refers to as the only AI naming tool with taste) plus her guide on coming up with a newsletter name that warrants a cult following and doubles as your content strategy for just $147.
Want even more naming support? Upgrade to a 1:1 Newsletter Naming Session with a just-for-SSSers 50% discount — giving you full naming support for just $397. Wowza!
CHOOSE YOUR WEEK
We just need one week to get your binge-worthy newsletter ready to launch.
Which one should have your name on it?
January 5
January 12
January 19
January 26
SAY HELLO TO YOUR DREAM TEAM:
MEET YOUR DESIGNER
Hi, I’m Stacy — the creative director ready to turn your “weekly email” into a Branded Newsletter.
Because while your newsletter is filled with words — it still needs a visual identity.
I like to say that I take big ideas and make them clear, engaging, and easy to act on. And your newsletter will be no different.
With a creative direction that feels on-brand and effortless, we’ll work together to make your newsletter feel like an extension of your larger brand — so it stands on its own, draws people in, and sticks in everyone’s minds.
MEET YOUR COPYWRITER
Hi, I’m Caitie — the keyboard-clacker here to help your newsletter become a must-read.
And I’ll be honest — my newsletter is my favorite weekly task in my business. BUT IT WASN’T ALWAYS.
Because for a year… it didn’t exist.
Why, you ask? For the simple reason that I was absolutely determined that from the minute I launched it, it would be 100% seamless, strategic, and Branded.
Fast forward 16 months, and I’m so glad I finally said “byeeee” to my perfectionism and landed on the theme, format, and plan I needed to start sending The Messy Middle — and so are my subscribers.
So getting to help you figure out how you’ll weave your personality and story into words you can’t wait to send to your list each week? It’d be my freaking honor 🫡
MEET YOUR NAMING STRATEGIST
Hi, I’m Katie — the brain behind your newsletter’s new, oh-so-memorable name.
Naming is not easy. So not easy, in fact, that I’ve made it my whole job to help you name every hot new idea that comes to you mid-shower, mid-walk, and mid-falling asleep.
I’ve named brands, bands, babies, and beauty products — and that’s just my B-list.
So if a newsletter name’s the thing that’s keeping you stuck? (Like it did for Caitie up there?)
That’s the first thing we’ll tackle during your time with the Signed, Sealed, Subscribed team, and I already know you’re going to love it.
YOUR INVESTMENT
Book your Signed, Sealed, Subscribed VIP Week for
$1750
DUE AT BOOKING:
$875
DUE AT KICKOFF:
$875
NEW! EXTENDED PAYMENT OPTION:
DUE AT BOOKING:
$585
DUE JANUARY 1:
$585
DUE FEBRUARY 1:
$585
ALL THE ADD-ONS, ALL IN ONE PLACE
Your Newsletter Might Also Need…
DIY Naming Support
$175 (regularly $297)
Name•O•Matic CustomGPT and Forward Thinking — the Newsletter Naming guide, worksheet & audio lesson for DIYers
Get Katie’s Name•O•Matic, the Custom GPT that can name your newsletter (and so many other things) at this mega-discounted price when you add it to your Signed, Sealed, Subscribed package.
You’ll use the built-in creative brief, 26+ A-Z namestorming strategies, prompts & follow-up questions to come up with a newsletter name — or let the Name•O•Matic name it for you! Then, get Katie’s honest feedback on your name with the "gut check" mode.
Bonus! You can *also* use the NOM to name things like freebies, frameworks, programs, your group chat… literally you name it. ;)
Full Welcome Sequence
3 emails for $1,000
Add-on 3 welcome emails that strategically introduce your new subscribers to your world.
If you want more than the standard one-email intro for your new subscribers, upgrade to get a full welcome sequence that really shows people around.
Whether you want to guide people toward a particular offer, highlight your specific approach, or give new-to-you readers a better sense of who you are and what you do — more emails = more ways to do that!
And with Caitie’s signature conversational style and “even my husband thought I could’ve written that” voice-cloning, you’ll have up to 3 emails you *and* your readers will be obsessed with.
Note: This add-on will be completed after your Signed, Sealed, Subscribe week, but must be kicked off within 90 days of booking.
1:1 Naming Support
$250 (regularly $500)
60 minutes of real-time namestorming together with Katie of 26&thensome
If you’d rather not name it solo, upgrade to adding on an SOS session with the Queen of Names — Katie herself.
You’ll complete a very short creative brief, have 60 minutes together for very-productive, real-time namestorming together, and at the end… your newsletter will have a “THIS IS SO GOOD” name!
Whether you start with the Name•O•Matic and bring her your top contenders or you save the naming for the Queen herself, this is for you if you want a human’s real-time support to guide your naming.
Note: Must be booked within 90 days of purchase, and should be completed before your scheduled SSS week.
Email Implementation
$1,000 (regularly $1,500)
Subscribe page design on your website (vs an opt-in page in your email service provider). Template implementation with your written-by-Caitie welcome email formatted and ready to go
You *could* take the templates Stacy makes and the copy Caitie writes and create a website subscribe page and input into the emails into Flodesk or Kit… but do you want to??
With this upgrade, Stacy will take over the tech and give you a total white glove experience.
Go do anything else while your branded email template, welcome email, and up to 4 additional emails are formatted directly (and perfectly) into your email platform, and come back ready to hit SEND.
If you’re wondering whether or not sending a newsletter is really worth “all that work” — here’s our honest answer…
Yes — next question!
Just kidding, we *of course* have more to say on this.
Sending a newsletter consistently is 100% worth it if you want to…
✔️ Have a direct line to your audience
AKA not fight the algorithm to get seen — your email literally just shows up in their inbox every time you send it. You literally can’t beat that!
✔️ Stay top of mind and keep things warm
Even if they don’t open your newsletter, they’re still seeing your name every week… And when they do open it? You’re nurturing your relationship even further.
✔️ Sell without being “salesy”
You can provide value, tell stories, and share updates — all while seamlessly mentioning and selling your offers to people who are already warm leads.
✔️ Build trust and real connection
A newsletter allows for deeper storytelling and feels more personal than social media. This is a chance to really show your personality + control the narrative.
BUT DOES ANYBODY REALLY CARE IF MY NEWSLETTER HAS ALL THIS STUFF?
This is the stuff that takes your newsletter from “just another weekly email” to something people will sprint to their inbox for…
And then reply & recommend.
→ A BRANDED NEWSLETTER LETS YOU…
Position your newsletter as something worth signing up for on its own, not just something they get after snagging your freebie
→ WHICH HELPS YOU…
Fill your list with leads who value your perspective and want to know you better
→ BECAUSE…
When they know you, they can like you, and when they like you, they’ll want to buy from you
→ ALL WITHOUT…
Procrastinating the decisions you need to make, then second-guessing those decisions every day til you launch, and ultimately never keeping up with your newsletter because you low-key hate it
YIKES!
Here’s what happens after you say “YES” to a 100% launchable newsletter in just one week
ASAP
Choose Your Week
Your Signed, Sealed, Subscribed week will happen in January 2026. You’ll choose an available kickoff date (Jan 5, Jan 12, Jan 19, Jan 26) and make it official by signing your contract and paying your 50% deposit.
Pick Your Add-Ons
Decide if you want naming support, additional design support, or more copy support. Knowing this ASAP will help the SSS team prepare to give you the best all-in-one newsletter launch support possible!
PRE-KICKOFF
Do Your Homework
We’ll send you a questionnaire to complete at least one week before kickoff. We’ll ask you about your business, your goals, and how you envision your new newsletter. Then we’ll start planning!
Choose a Name
We want you to come to the week with your name already ready to go, so whether that means you’re chatting it up with the Name•O•Matic during the holidays or booking a 1:1 with Katie, this is Step One!
DURING YOUR VIP WEEK
Strategy
You’ll have a joint strategy call with Stacy and Caitie on Monday about both the visual identity of your newsletter as well as the newsletter format, segments, and your Q1 content planning.
Creation
While Stacy works on brand concept and design, opt-in page design, and social templates… Caitie writes your opt-in copy and welcome email… and you do literally anything else.
Review
You get an email to review your newsletter branding, your opt-in page, and your welcome email. You share your feedback, then Stacy and Caitie make refinements as needed.
Delivery
All mock-ups, brand assets, copy, and implementation guidance are delivered to you by EOD Friday — so you can turn around and launch this new, beautiful newsletter the very next week.
We made Signed, Sealed, Subscribed for you if you are…
✔️ A business owner who wants to use email marketing to connect with readers, nurture leads, and (of course) make sales
✔️ A messy action-hater and would just LOVE to have every ‘i’ dotted and every ‘t’ crossed before you send a single newsletter
✔️ Newsletter-curious but haven’t *officially* started, newsletter-shy and hitting “schedule” makes you feel self-conscious, or newsletter-overwhelmed and “stay consistent” makes your skin crawl
✔️ A brand new newsletter-er with zero subscribers and a dream — or you’re a seasoned pro who wants to shake things up with a refresh
✔️ Physically incapable of making decisions on the “big” things like names, fonts, and structure
✔️ Secretly (or not-so-secretly) dreaming of having a newsletter with a cult-following
Starting a newsletter is *a lot* of work — so let us do it all for you.
There are so many decisions you have to make once you decide to start newsletter-ing for real. Flodesk or Kit? When do I send it? How do I get people to sign up?
Then comes…
What do I call it? What should it look like? What do I write about?!?!
All of that — literally ALL of it — can be knocked out in one week with Signed, Sealed, Subscribed. You’ll have everything you need to just start sending.
FREQUENTLY ASKED QUESTIONS
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The subscribe page and welcome email included in this package are specifically designed not to be related to a lead magnet, so that is a-OK. The beauty of having a newsletter that’s branded and purposeful is that you can position it as an actual offer — and people will sign up for it, even without getting a freebie in return.
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Nope! While we loveee Flodesk (and have an affiliate code that’ll lock you in at their current unlimited pricing if you use it before Nov 28!), you can use the design and template from Stacy in any email service platform.
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Simple — we put it on your website ;) And honestly, that’s better for conversions, so we’re happy to! Stacy primarily works with [platforms] — if your website is built using a different platform, shoot her a DM or email at [email] to discuss before booking!
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You do NOT need to know what you want to write about! We will 100% figure that out together during our content planning call on Monday. You’ll end the week with a structure for your newsletter + a quarter of email content planned.
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You’ll meet with Stacy and Caitie on Monday for a dual kickoff meeting, then be available on Thursday for review (asynchronous) and Friday for final approval (also asynchronous). And if you booked naming support with Katie, you’ll also need to meet with her the week prior to your scheduled SSS week!
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We will provide you with implementation information for your templates, plus hand off the content plan for you to use. You may upgrade to have Stacy implement the template + your welcome email for you, and you can also book Caitie and Stacy for follow-up design and copy support. They do make a great website duo as well (just saying).
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We get that life happens, and things sometimes need to be rescheduled. If you need to reschedule your VIP week, please reach out to Stacy or Caitie as soon as possible so we can accommodate the change.
Note: Your rescheduled SSS week will need to happen after the last week of January and must take place before the end of March.
Still not sure if this is right for you?
Send any one of us a DM or email to chat more about your newsletter needs!
Stacy
@stacyeaguilar
hello@stacyeaguilar.com
Caitie
@caitiecupplescreative
hello@caitiecupplescreative.com
Katie
@26andthensome
katie@26andthensome.com
2026 could be your Year of The Newsletter…
Or it could be another year you read everybody else’s newsletter, wishing yours felt just as “official.”
But good news — after one week with us in January… it can be.